With over 800,000 stores and $100 billion generated in sales (as of 2019), Shopify is the third biggest ecommerce platform in the world right now. Besides its user-friendliness and 24/7 support, the biggest reason why so many retail business owners are using Shopify to sell their products online is the fact that it offers tons of tools and plugins that not only makes your job easy as a business owner but also make your ecommerce store attractive. Here are the 5 must-have plugins on your Shopify ecommerce store that are sure to drive sales and growth.

• Loyalty and Rewards

Ever heard the phrase ‘A happy customer is a repeat customer’? Online shoppers love loyalty and rewards programs with a majority of them even stating them as one of the most valued aspects of the retail shopping experience. So, offering loyalty points and rewards upon various purchases to the customers is a great way to improve customer loyalty.

Recommendations:

• Swell Loyalty and Rewards

• Referral Candy

• Smile: Rewards and Loyalty

• Free Shipping

Free shipping is a huge motivator for people who shop online with 9/10 people going through with an order if free shipping is offered. Fortunately, Shopify has plugins designed specifically for this feature and can help you get more loyal customers.

Recommendation:

• Free Shipping Bar by Hextom

• SEO

The best way to boost traffic and ensure higher sales is to have your ecommerce store search engine optimized. You can’t run a successful Shopify store if you are not getting enough traffic on your site. Shopify offers various plugins that act as your SEO assistants and review all the essential aspects of your website for search engine optimization.

Recommendation:

• Plug In SEO

• Wishlist

Having a wishlist is a fun way to keep track of all the products that you like or are interested in so that you can compare the ones that you love the most and buy them later. You are seriously missing out if you don’t already have a wishlist plugin on your Shopify store.

Recommendation:

• Wishlist Plus

• Social Login

Convenience is the key to nail the online shopping experience. It’s what started the trend in the first place. Do you know what’s a real pain point that a majority of buyers have pointed out while shopping online? Going through the process of creating an account to purchase something. Shopify offers Social Login plugins that don’t require you to create an account on the e-store and allows you to log in through your social media.

Recommendation:

• One Click Social Login